Steal our marketing secrets: Practical tools and downloadables
At Towers Growth, we believe marketing works best when it’s grounded in strategy and shared openly. These guides, checklists, and templates were created to help B2B leaders like you reach the customers who matter most.
Whether you’re exploring Account-Based Marketing, refining your sales process, or looking for ways to align your team around growth, you’ll find practical resources here to help you get started.
Resources
Making the most of conferences
An account-based guide to generating valuable leads at any industry event
The no-nonsense guide to Ideal Client Profiles (ICPs)
Running a marketing program often feels like coaching kindergarten soccer team. Everyone is moving in different directions and no one really knows where the goal is. If you want predictable, consistent pipeline, you need clarity and intention about which companies are worth marketing to in the first place.
That’s where Ideal Client Profiles come in.
The beginner’s guide to Account-Based Marketing for industrial companies
Most industrial companies have grown through referrals and networking, but are ready for more. ABM helps you intentionally target the accounts that matter most. It brings precision to your marketing efforts and structure to your outreach, so your team isn’t guessing where to focus.
You don’t have to DIY it. Leave the marketing to us.
Let’s talk — we’ll tailor these strategies to your unique business needs.